Iron Culture presented by MASS
Iron Culture, presented by MASS, is hosted by Eric Helms and Eric Trexler and covers training science, bodybuilding history, and lifting culture. With 402 episodes on a weekly cadence and a median length of about 79 minutes, the show draws an estimated 5,000 to 25,000 downloads per episode. Host-read ad rates are estimated at $120 to $630 per episode.
Engaged lifting audience hearing weekly evidence-based training science
- 736 Apple ratings average 4.8 stars, indicating a loyal listener base.
- Weekly episodes of about 79 minutes give sponsors long, attentive listening time.
- Content centers on hypertrophy, nutrition and training science, a natural fit for fitness brands.
Brand fit report
Content
- Formats
- co-hosted conversation, expert interview, panel discussion, Q&A
- Tone
- analytical, conversational
- Language
- English
- Production
- Clean, edited audio
- Typical length
- 65 to 90 minutes
Audience
Commercial
- Brands seen
- MASS Research Review
- Categories promoted
- sports nutrition research publishing
- Affiliate links
- No
The description says the show is proudly presented by the MASS Research Review, but no sponsor mentions appear in the last 20 episode titles.
Suitability GARM Brand Safety Floor + Suitability
The feed carries the explicit flag (explicit=1), and titles reference steroids in the pre-steroid era bodybuilding episode.
We classify content, never people. No age, gender, ethnicity, religion or political views are inferred about the creator. Audience figures are estimates unless marked verified. Creators can correct anything on their profile.
Where to listen
| Platform | Link |
|---|---|
| Website | ironculture.libsyn.com/website |
| Apple Podcasts | podcasts.apple.com/podcast/id1452114380 |
| RSS feed | ironculture.libsyn.com/rss |
Benchmark score: 95 / 100
Public rule, same for everyone. How it works.
Recent episodes
| Episode | Date | Length |
|---|---|---|
| Ep 392 - Training Frequency for Hypertrophy | 2026-10-14 | 1 h 20 min |
| BONUS: The Missing Dimension to Optimum Sports Nutrition? - Eric Helms | 2026-10-06 | 1 h 2 min |
| Ep 391 - What Can You REALLY Learn From Pre-Steroid Era Bodybuilders? | 2026-09-30 | 1 h 46 min |
| Ep 390 - Is Muscle Loss Really a Big Deal? | 2026-09-23 | 1 h 9 min |
| Ep 389 - What the Erics Actually Do | 2026-09-16 | 1 h 39 min |
| BONUS - Drop Sets & Myo-Reps: The Best Way to Use Them (w/ Eric Helms | 2026-09-09 | 1 h 7 min |
Last six episodes from the show's feed, latest 5 days ago, a new one about every 7 days.
Iron Culture was started by Eric Helms and Omar Isuf as a means of exploring the world of physical culture and attempting to distill a unified philosophy of lifting and to help listeners find greater meaning from the iron. It's now hosted by Eric Helms and Eric Trexler, who repeatedly beg Omar to return as a guest. Iron Culture focuses on dispensing practical, useful information to the listener,…
Do you make Iron Culture presented by MASS? Claim or remove this page.
About Iron Culture presented by MASS
Iron Culture, presented by MASS, is a weekly fitness podcast hosted by Eric Helms and Eric Trexler. According to the show's website and feed, it explores physical culture, lifting philosophy, bodybuilding history and exercise science, mixing co-hosted conversations with expert panels and interviews. The show has released 402 episodes since February 2019, with a median length of about 79 minutes.
Apple Podcasts lists 736 ratings with an average of 4.8 stars. Audience figures are estimates only: the show does not publish downloads, and the ratings count suggests roughly 5,000 to 25,000 downloads per episode, mostly men interested in strength training and nutrition. The feed and website name the MASS Research Review as presenter, and no other sponsors appear in recent episode titles.
Brands in sports nutrition, training equipment and fitness apps should consider this show. At an estimated $120 to $630 per host-read episode, a sponsorship buys access to a dedicated lifting audience that listens for long stretches.
Written from the show's public RSS feed, its Podcast Index listing and episode titles. Numbers updated 2026-10-19. Iron Culture presented by MASS can edit or remove this page at any time.
Questions about Iron Culture presented by MASS
How much does Iron Culture presented by MASS charge for a podcast sponsorship?
Estimated host-read rates range from about $120 to $630 per episode, based on an estimated 5,000 to 25,000 downloads per episode. Final pricing depends on the sponsor package and placement.
What is Iron Culture presented by MASS about?
The show covers training science, hypertrophy, bodybuilding history and lifting culture. Hosts Eric Helms and Eric Trexler mix co-hosted talks, expert panels and interviews.
How do I contact Iron Culture presented by MASS about sponsoring an episode?
The show's contact email unlocks on Starbooked for $0.80. Boosted shows can also be booked through Starbooked.
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