Starbooked

Lissa Lumutenga, CFP®

@lissalumutenga · US · EN

Lissa Lumutenga, CFP®, @lissalumutenga, is a US personal finance educator based in Los Angeles who makes long-form videos on budgeting, investing and wealth-building for women. The channel has about 23,500 subscribers and a median of roughly 3,200 views per video, with around 50 uploads a year. Sponsored integrations are estimated at $150 to $250 per video for long-form content.

Why brands book Lissa

Reach women building wealth with a CFP-led, judgment-free finance audience

  • The 30 Best Money Hacks video reached about 117,800 views, showing strong reach on evergreen topics
  • Median views of about 3,200 per long-form video give a predictable baseline for CPM planning
  • About 80% of recent videos carry sponsorships, so the audience is used to integrations
Best forpersonal finance appssavings and banking productswomen-focused financial brands
Watch forMedian views are modest and the subscriber base is small, so reach depends heavily on a few breakout videos.

Brand fit report

Content

Topics, IAB taxonomy
Personal Finance85%
Education15%
Formats
talking-head explainer, listicle video, tips and habits roundup
Tone
encouraging, practical
Language
English
On camera
Yes, talking head
Production
Clean, lightly edited
Typical length
15 to 30 minutes

Audience

Commercial intent45/100
Comments asking for links, prices or where to buy
Sentiment80/100
Positive share of 30 comments
Engagement2.0%
Likes and comments per view on recent videos
Audience asks abouthow to start budgetinghow to pay off debt versus investhow to build wealth in your 30s and 40s
Age
10%18-24
35%25-34
35%35-44
20%45+
Gender
85%women
15%men
Countries
🇺🇸 United States75%
🇨🇦 Canada5%
🇬🇧 United Kingdom5%
LanguagesEnglish 100%

Commercial

80%of the last 50 videos were sponsored
Nativeproduct shown in use
Brands seen
Monarch MoneyFSA StoreCoda
Categories promoted
personal finance apps, flexible spending accounts, productivity software
Affiliate links
Yes

The video 'The Beginner's Guide to Your FSA' opens with a sponsorship line for FSA Store, and several recent videos link to Monarch Money with an affiliate code.

Suitability GARM Brand Safety Floor + Suitability

Profanitylow
Adultlow
Drugslow
Violencelow
Politicslow

Family friendly
Content is financial education with no flagged themes in the recent titles or descriptions.

We classify content, never people. No age, gender, ethnicity, religion or political views are inferred about the creator. Audience figures are estimates unless marked verified. Creators can correct anything on their profile.

Platforms

PlatformFollowersMedian viewsUploads, 90d
YouTube24k3.2k13

Benchmark score: 35 / 100

Public rule, same for everyone. How it works.

Engagement Median views relative to followers17 / 50
Activity Uploads in the last 90 days13 / 30
Reach Followers on the main platform5 / 20

Recent videos

Last three uploads, latest 5 days ago.

I’m Lissa! I help women build wealth & an abundance mindset.✨💸 ...and it's all because I HATED not understanding money and investing! I went back to school in my 30s to learn the ins and outs of financial planning. Now I use my CFP® certification to teach women wealth-building with a fresh, judgment-free approach. (Polar opposite of how the finance bros do it. lol) MY VIDEOS WILL: 💫 Build your confidence with money 💫 Increase your financial literacy 💫 Help you make smart financial decisions 💫 Hype you up on your journey! 💁🏻‍♀️ ABOUT ME: I live in Los Angeles with my husband and 2 doggos,
Lissa Lumutenga, CFP®'s own profile description on YouTube

Are you Lissa Lumutenga, CFP®? Claim or remove this profile.

About Lissa Lumutenga, CFP®

Lissa Lumutenga, CFP®, runs the @lissalumutenga YouTube channel from Los Angeles, publishing long-form personal finance videos for women. According to her website and channel description, she went back to school in her 30s to study financial planning and now uses her CFP® certification to teach budgeting, investing and wealth-building with a non-judgmental approach. The channel posts about four videos a month, usually 15 to 30 minutes long, mostly filmed on camera.

Viewers are likely women in their late 20s to 40s who are early in their money journey and want clear, simple guidance. These are estimates based on the channel's topics and public metrics, not verified audience data. Most recent videos include sponsor or affiliate segments for personal finance apps and benefits products.

Sponsored integrations are estimated at $150 to $250 per video, which works out to a CPM of about $20 to $35 per 1,000 views on median performance. That compares with typical paid-ad CPMs of $10 to $30. Brands selling financial apps or women-focused savings products should consider booking her.

Written from Lissa Lumutenga, CFP®'s public YouTube profile, platform data and web mentions. Numbers updated 2026-10-19. Lissa Lumutenga, CFP® can edit or remove this page at any time.

Questions about Lissa

How much does Lissa Lumutenga charge for a sponsored video?

Based on her median views of about 3,200 for long-form videos, a sponsored integration is estimated at $150 to $250 per video. Rates are estimates and not confirmed by the creator. Contact details unlock on Starbooked for $0.80.

What does Lissa Lumutenga post about on YouTube?

She posts personal finance education for women, covering budgeting, investing basics, debt payoff strategies and building wealth in your 30s and 40s. Her videos are typically 15 to 30 minutes long and filmed on camera.

How do I contact Lissa Lumutenga for a brand deal?

Contact details unlock on Starbooked for $0.80. Boosted creators can also be booked through Starbooked directly, so check whether her profile is currently boosted.

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