Starbooked

Marathon Talk

Hosted by Deena Kastor, Martin Yelling

Marathon Talk, hosted by Deena Kastor and Martin Yelling and published by World Marathon Majors, covers marathon news, race previews, athlete interviews and running community stories. It has 709 episodes released roughly every two weeks, typically around 55 minutes long. Estimated downloads are 5,000 to 25,000 per episode, with a sponsorship rate of about $90 to $625 per host-read mid-roll ad.

Why brands sponsor Marathon Talk

Reach engaged marathon runners through two trusted hosts and a deep back catalogue

  • Biweekly episodes from the official World Marathon Majors show, with 709 episodes and a strong archive
  • Apple Podcasts rating of 4.7 from 171 ratings, with most ratings at five stars
  • Interviews with elite athletes and race previews attract listeners planning major marathons
Best forrunning gear and nutritionrace travel and tourshealth and recovery products
Watch forListener numbers are estimated and the show is run by a race-series publisher, so brand fit may be narrower than general fitness shows.

Brand fit report

Content

Topics, IAB taxonomy
Running70%
Sports20%
Health & Fitness10%
Formats
co-hosted banter, interview, news roundup, quiz
Tone
informative, enthusiastic
Language
English
Production
Clean, edited audio
Typical length
50 to 60 minutes

Audience

Commercial intent25/100
Comments asking for links, prices or where to buy
Sentiment85/100
Estimated from titles, descriptions and engagement
Est. downloads per episode5k–25k
Estimated, confidence 55%: 171 Apple ratings suggest the 50 to 200 band, shifted up one band for the 700-plus episode back catalogue and the Podcast Index popularity of 9, with a biweekly cadence and no named third-party sponsors.
Audience asks aboutWhich marathons are worth enteringHow to qualify for or get into the World Marathon MajorsHow elite athletes train and prepare for races
Age
10%18-24
25%25-34
30%35-44
35%45+
Gender
40%women
60%men
Countries
🇬🇧 United Kingdom35%
🇺🇸 United States30%
🇦🇺 Australia10%
Other25%
LanguagesEnglish 100%

Commercial

0%of the last 20 episodes had a sponsor
None seenno sponsor mentions in the last 20 episodes
Brands seen
Abbott World Marathon Majors (show publisher)
Categories promoted
marathon events, running travel
Affiliate links
No

No sponsor mentions found in the feed; the show is published by World Marathon Majors, which lists Abbott, Marathon Tours & Travel and Westin Hotels & Resorts as partners on its website.

Suitability GARM Brand Safety Floor + Suitability

Profanitylow
Adultlow
Drugslow
Violencelow
Politicslow

Family friendly
Episode titles cover races, athlete interviews and a quiz with no flagged content; the feed is not marked explicit.

We classify content, never people. No age, gender, ethnicity, religion or political views are inferred about the creator. Audience figures are estimates unless marked verified. Creators can correct anything on their profile.

Where to listen

Benchmark score: 65 / 100

Public rule, same for everyone. How it works.

Consistency Latest episode within the usual cadence50 / 50
Activity Episodes in the last 90 days, weekly is full marks12 / 30
Reach Estimated downloads per episode, 20k is full marks15 / 20

Recent episodes

Last six episodes from the show's feed, latest 3 days ago, a new one about every 14 days.

Marathon Talk has returned in 2022 as part of the Abbott World Marathon Majors family. Hosted by Martin Yelling and the great Deena Kastor, every two weeks we'll bring you news, views and some amazing guest interviews from across the world of marathons and running.
Marathon Talk's own show description from the podcast feed

Do you make Marathon Talk? Claim or remove this page.

About Marathon Talk

Marathon Talk is a podcast from World Marathon Majors, hosted by Deena Kastor and Martin Yelling. According to the show's website and feed, it brings news, race previews, athlete interviews and community stories from the world of marathon running. The show has released 709 episodes since 2010, with new episodes every two weeks, and a typical length of about 55 minutes. Apple Podcasts shows a 4.7 average rating from 171 ratings.

Listeners are mostly runners interested in major marathons, and the audience estimate is 5,000 to 25,000 downloads per episode. This is an estimate based on the ratings count and show history, not a published figure. The feed and website list no third-party sponsors, though the publisher's website names partners including Abbott, Marathon Tours & Travel and Westin Hotels & Resorts.

The estimated rate is $90 to $625 per host-read mid-roll ad, which suits running footwear, nutrition, race travel and recovery brands seeking an engaged endurance audience.

Written from the show's public RSS feed, its Podcast Index listing and episode titles. Numbers updated 2026-10-19. Marathon Talk can edit or remove this page at any time.

Questions about Marathon Talk

How much does Marathon Talk charge for a podcast sponsorship?

Based on estimated downloads of 5,000 to 25,000 per episode, a host-read mid-roll ad is estimated at $90 to $625 per episode. The rate is an estimate and final pricing depends on the publisher's terms.

What is Marathon Talk about?

Marathon Talk covers marathon news, race previews, interviews with elite runners and stories from the running community. It is hosted by Deena Kastor and Martin Yelling and released every two weeks.

How do I contact Marathon Talk about sponsoring an episode?

The show's contact email unlocks on Starbooked for $0.80, and boosted shows can be booked through Starbooked. Sponsorship inquiries are also routed through the publisher's media contacts listed on its website.

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