The Next Big Idea Podcast
The Next Big Idea Podcast, run by the Next Big Idea Club under @nextbigideaclub, is a US-based book and ideas channel publishing long-form author and thinker interviews. It has about 37,800 subscribers, roughly 40,900 median views per video, and posts around 50 uploads a year. Sponsored integrations are priced at $20 to $35 per 1,000 median views, about $820 to $1,430 per video.
Long-form thinker interviews with steady, mid-sized reach in ideas and books
- Median of about 40,900 views per video across roughly 50 uploads in the past year.
- Recent episodes reach 20,000 to 60,000 views, such as Angela Duckworth at 141,910.
- Sponsored integrations priced at $820 to $1,430 per video, or $20 to $35 CPM.
Brand fit report
Content
- Formats
- long-form interview, podcast-style conversation, book discussion
- Tone
- thoughtful, conversational
- Language
- English
- On camera
- No, voiceover and b-roll
- Production
- Clean, lightly edited
- Typical length
- 50 to 80 minutes
Audience
Commercial
- Brands seen
- None yet
- Categories promoted
- books and publishing
- Affiliate links
- Yes
Channel metrics show a 92 percent sponsored share with no named sponsor in brands_detected, and the channel description lists Network+NBI@Yapmedia.com for sponsorship inquiries.
Suitability GARM Brand Safety Floor + Suitability
Family friendly
Recent titles cover AI risk, US inequality and liberal democracy, which are political or policy-adjacent but not inflammatory, such as "Has America Become a 'Country of Lords'?"
We classify content, never people. No age, gender, ethnicity, religion or political views are inferred about the creator. Audience figures are estimates unless marked verified. Creators can correct anything on their profile.
Platforms
| Platform | Followers | Median views | Uploads, 90d |
|---|---|---|---|
| YouTube | 38k | 41k | 18 |
Benchmark score: 76 / 100
Public rule, same for everyone. How it works.
Recent videos
▶Why You Keep Putting Off the Life You Want | Ravi Gupta · 560 views
▶The People Building AI Are Terrified of What They've Created · 2.3k views
▶The Psychology Behind Human Progress | Martin Seligman · 30k viewsLast three uploads, latest 3 days ago.
🎥 Welcome to the official YouTube Channel of Next Big Idea Club A Revolutionary Book Club Experience Beyond just reading, the Next Big Idea Club is a journey. It’s where thought leaders converge, where ideas transform into action, and where books become a gateway to a brighter future. The Curators: 💡 Malcolm Gladwell: Journalist, author, and public speaker. Focuses on social science research. 💡 Susan Cain: Lecturer and author of nonfiction books. 💡 Adam Grant: Psychologist and author, working as a professor right now. 💡 Daniel Pink: Author and former host and co-executive producer for the s
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About The Next Big Idea Podcast
The Next Big Idea Podcast, published by the Next Big Idea Club on YouTube as @nextbigideaclub, features long-form conversations with authors, psychologists, economists, and technologists. Episodes typically run 50 to 80 minutes and cover AI, productivity, relationships, democracy, and creativity. Most uploads arrive about once a week, and the channel is based in the United States.
The audience is estimated to be mostly US adults in their 25 to 45 range who read nonfiction and follow ideas-driven podcasts. Median views sit near 40,900 per video, against about 37,800 subscribers. Creator background beyond the channel description was not available in the dossier.
Brands booking this channel typically pay $20 to $35 per 1,000 median views, which works out to $820 to $1,430 per video, a CPM above typical paid-ad rates of $10 to $30. It suits book publishers and self-improvement products.
Written from The Next Big Idea Podcast's public YouTube profile, platform data and web mentions. Numbers updated 2026-10-19. The Next Big Idea Podcast can edit or remove this page at any time.
Questions about The
How much does The Next Big Idea Podcast charge for a sponsored video?
The Next Big Idea Podcast typically charges about $820 to $1,430 per sponsored video, based on a $20 to $35 rate per 1,000 median views. Final pricing depends on format and usage rights.
What does The Next Big Idea Podcast post about on YouTube?
The channel publishes long-form interviews with authors and thinkers on nonfiction books, AI, productivity, psychology, economics, and democracy. Episodes are conversational and usually run about an hour.
How do I contact The Next Big Idea Podcast for a brand deal?
The channel lists Network+NBI@Yapmedia.com for sponsorship inquiries. Contact details unlock on Starbooked for $0.80, and boosted creators can be booked through Starbooked.
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