Starbooked

Jolie Roberson (@ohjoliexox), a US-based creator, runs the Oh, Jolie! channel with roughly 15,800 subscribers and a median of about 4,500 views per video. She posts long-form lifestyle, pop-culture and commentary videos, mostly video essays and watch-along reactions, on an irregular schedule with no uploads in the past year. Indicative rate is $150 to $250 per video.

Why brands book Jolie

Engaged niche audience for family, mental health and lifestyle commentary

  • Median of about 4,500 views per video across 62 uploads
  • Top video, 'Estranged Parents, An Epidemic of Entitlement', reached 954,235 views
  • Business inquiry email listed on the channel for direct outreach
Best fortherapy and wellness appsbooks and literary brandsfamily services
Watch forUpload pace has stalled, with no videos in the past 365 days, and the audience skews toward heavy-topic content.

Brand fit report

Content

Topics, IAB taxonomy
Family and Relationships45%
Pop Culture30%
Mental Health15%
Books and Literature10%
Formats
video essays, watch-along reactions, live streams, short commentary clips
Tone
candid, opinionated
Language
English
On camera
Yes, talking head
Production
Phone, natural light
Typical length
8 to 16 minutes, with Shorts under 60 seconds

Audience

Commercial intent25/100
Comments asking for links, prices or where to buy
Sentiment60/100
Estimated from titles, descriptions and engagement
Engagement5.0%
Likes and comments per view on recent videos
Audience asks abouthow to handle estranged family memberswhat the creator thinks of a specific online personality or controversywhich books or therapy resources are recommended
Age
20%18-24
40%25-34
25%35-44
15%45+
Gender
65%women
35%men
Countries
🇺🇸 United States70%
🇬🇧 United Kingdom8%
🇨🇦 Canada7%
🇦🇺 Australia5%
LanguagesEnglish 100%

Commercial

50%of the last 50 videos were sponsored
None seenno sponsored videos in the last 50
Brands seen
None yet
Categories promoted
creator tools and links, business services
Affiliate links
Yes

The channel description lists a business inquiry email and the Kit gear link appears in a video description, but no named sponsor was identified in the last 30 videos.

Suitability GARM Brand Safety Floor + Suitability

Profanitymedium
Adultlow
Drugslow
Violencelow
Politicsmedium

Titles such as 'Dangerous Bullsh!+ | Kat Von D and the Anti Vaccine Cult' and 'Tradwife Reactions' carry strong language and contested social commentary.

We classify content, never people. No age, gender, ethnicity, religion or political views are inferred about the creator. Audience figures are estimates unless marked verified. Creators can correct anything on their profile.

Platforms

PlatformFollowersMedian viewsUploads, 90d
YouTube16k4.5k0

Benchmark score: 39 / 100

Public rule, same for everyone. How it works.

Engagement Median views relative to followers35 / 50
Activity Uploads in the last 90 days0 / 30
Reach Followers on the main platform3 / 20

Recent videos

Last three uploads, latest 616 days ago.

YouTube Channel of Jolie Roberson / Oh, Jolie! LIFESTYLE | POP-CULTURE | COMMENTARY -------------------------------------------------- SOCIAL MEDIA: Link Tree: https://linktr.ee/ohjolie Blog: https://oh-jolie.com BUSINESS INQUIRIES: xox@oh-jolie.com --------------------------------------------------
Jolie Roberson's own profile description on YouTube

Are you Jolie Roberson? Claim or remove this profile.

About Jolie Roberson

Jolie Roberson, known as @ohjoliexox, is a US creator who runs the Oh, Jolie! YouTube channel. The channel posts long-form lifestyle, pop-culture and commentary content, including video essays, watch-along reactions and live interviews on topics such as estrangement, parenting and mental health. The channel's website lists a blog and a podcast, I Read a Thing, as separate projects.

The channel has about 15,800 subscribers and a median of around 4,500 views per video. Its audience is estimated to be mostly English-speaking adults in the United States, with women making up a majority, though these demographic figures are estimates and not channel-provided data. Uploads have been irregular, with none in the past year.

The indicative sponsored rate is $150 to $250 per video, a CPM of $20 to $35 per 1,000 median views, compared with the $10 to $30 CPM typical of paid ads. Brands seeking a committed niche audience in family, wellness or books should consider booking her.

Written from Jolie Roberson's public YouTube profile, platform data and web mentions. Numbers updated 2026-10-19. Jolie Roberson can edit or remove this page at any time.

Questions about Jolie

How much does Jolie Roberson charge for a sponsored video?

Based on a median of about 4,500 views and a long-form CPM of $20 to $35, the indicative rate is $150 to $250 per video. Actual pricing depends on deliverables and the creator's availability, so confirm terms directly before booking.

What does Jolie Roberson post about on YouTube?

Jolie Roberson posts lifestyle, pop-culture and commentary videos. Recent work includes video essays and watch-along reactions on estranged families, parenting, mental health and online culture, along with occasional live interviews.

How do I contact Jolie Roberson for a brand deal?

The channel lists a business inquiry email. Contact details unlock on Starbooked for $0.80, and boosted creators can be booked through Starbooked directly.

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