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Quirks and Quarks is CBC Radio's long-running science program, covering topics from the expanding universe to the quarks inside an atom. The show has 49 episodes in its feed, released weekly, with a median length of about 54 minutes. Estimated downloads are 20,000 to 80,000 per episode (estimated), a rate of roughly $360 to $2,000 per host-read mid-roll ad. A distinctive detail is its 50-year history, celebrated in August 2026.

Why brands sponsor Quirks and Quarks

Trusted CBC science show reaching a loyal, educated national audience weekly

  • Weekly episodes of about 54 minutes with consistent high production quality
  • Apple Podcasts rating of 4.7 from 322 ratings, with most reviews at five stars
  • Fifty years of broadcast history under the CBC banner, with a family-friendly tone
Best forscience education brandsoutdoor and nature gearbooks and learning products
Watch forDownload figures are estimates; CBC has not published audience numbers and the show has no existing sponsors.

Brand fit report

Content

Topics, IAB taxonomy
Science85%
Environment10%
Animals5%
Formats
interview, news roundup, listener question segment
Tone
curious, informative
Language
English
Production
Studio production
Typical length
50 to 55 minutes

Audience

Commercial intent5/100
Comments asking for links, prices or where to buy
Sentiment85/100
Estimated from titles, descriptions and engagement
Est. downloads per episode20k–80k
Estimated, confidence 50%: Apple Podcasts shows 322 ratings, which falls in the 200 to 1,000 band, adjusted upward for a long-running public broadcaster with weekly cadence and a Podcast Index popularity of 9.
Audience asks aboutWhat recent discoveries in space and physics are explainedHow climate change affects animals and ecosystemsAnswers to listener science questions
Age
10%18-24
20%25-34
25%35-44
45%45+
Gender
50%women
50%men
Countries
🇨🇦 Canada90%
🇺🇸 United States5%
Other5%
LanguagesEnglish 100%

Commercial

0%of the last 20 episodes had a sponsor
None seenno sponsor mentions in the last 20 episodes
Brands seen
None yet
Categories promoted
None yet
Affiliate links
No

No sponsor mentions found in the feed

Suitability GARM Brand Safety Floor + Suitability

Profanitylow
Adultlow
Drugslow
Violencelow
Politicslow

Family friendly
Episode titles cover science topics such as climate change, fossils and animal behaviour with no flags.

We classify content, never people. No age, gender, ethnicity, religion or political views are inferred about the creator. Audience figures are estimates unless marked verified. Creators can correct anything on their profile.

Where to listen

Benchmark score: 86 / 100

Public rule, same for everyone. How it works.

Consistency Latest episode within the usual cadence50 / 50
Activity Episodes in the last 90 days, weekly is full marks30 / 30
Reach Estimated downloads per episode, 20k is full marks20 / 20

Recent episodes

Last six episodes from the show's feed, latest 3 days ago, a new one about every 7 days.

CBC Radio's Quirks and Quarks covers the quirks of the expanding universe to the quarks within a single atom... and everything in between.
Quirks and Quarks's own show description from the podcast feed

Do you make Quirks and Quarks? Claim or remove this page.

About Quirks and Quarks

Quirks and Quarks is a weekly science program produced by CBC Radio, covering subjects from the expanding universe to the quarks within a single atom. The show's website at cbc.ca describes its scope, and the feed lists 49 episodes released roughly every seven days, with a median run of about 54 minutes. Its 50-year history is marked in the episode titled Celebrating 50 years of Quirks & Quarks.

Apple Podcasts lists 322 ratings with an average of 4.7 out of 5, and the feed shows no named sponsors or funding links. Listeners are estimated to be mostly Canadian adults, with an estimated 20,000 to 80,000 downloads per episode. These figures are estimates based on rating counts and show signals, not published data.

Brands seeking a host-read mid-roll in an established science program could consider sponsoring an episode. At an estimated $18 to $25 per 1,000 downloads, a single spot is roughly $360 to $2,000, depending on the audience estimate.

Written from the show's public RSS feed, its Podcast Index listing and episode titles. Numbers updated 2026-10-19. Quirks and Quarks can edit or remove this page at any time.

Questions about Quirks and Quarks

How much does Quirks and Quarks charge for a podcast sponsorship?

Based on estimated downloads of 20,000 to 80,000 per episode, a host-read mid-roll ad is roughly $360 to $2,000 at $18 to $25 per 1,000 downloads. These are estimates, not published rates.

What is Quirks and Quarks about?

Quirks and Quarks is a weekly CBC Radio science show covering topics from cosmology to particle physics, animal behaviour and climate, with interviews and listener questions.

How do I contact Quirks and Quarks about sponsoring an episode?

The show's contact email unlocks on Starbooked for $0.80, and boosted shows can be booked through Starbooked.

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