The Bourbon Show, hosted by Steve Akley and published by ABV Network, covers bourbon news, releases, reviews and industry interviews. With 730 episodes and a near-daily cadence, typical episodes run about 28 minutes, though interview episodes run longer. Estimated downloads are 3,000 to 8,000 per episode, with a host-read rate of $60 to $200 per episode.
Reach engaged bourbon enthusiasts through a near-daily show with a long, loyal archive
- 730 episodes with cadence near every four days give sponsors steady, recurring placements.
- Apple Podcasts rating of 4.7 from 205 ratings signals a satisfied, engaged listener base.
- Interview episodes with distillery leaders and industry figures attract a focused, high-intent audience.
Brand fit report
Content
- Formats
- interview, solo monologue, co-hosted discussion, product review
- Tone
- informative, conversational
- Language
- English
- Production
- Clean, edited audio
- Typical length
- 25 to 30 minutes for Pint Size episodes, 75 to 110 minutes for full interview episodes
Audience
Commercial
- Brands seen
- CoorsJim Beam
- Categories promoted
- alcoholic beverages
- Affiliate links
- No
Episode titles name Coors and Jim Beam as subjects of discussion (Pint Size #479, #473), but no sponsor reads or funding links appear in the feed.
Suitability GARM Brand Safety Floor + Suitability
The feed carries the explicit flag set to 1 and the content centers on alcoholic beverages, so audiences and placements should be screened for age-restricted alcohol advertising.
We classify content, never people. No age, gender, ethnicity, religion or political views are inferred about the creator. Audience figures are estimates unless marked verified. Creators can correct anything on their profile.
Where to listen
| Platform | Link |
|---|---|
| Website | bourbonshow.libsyn.com/ |
| Apple Podcasts | podcasts.apple.com/podcast/id1148762825 |
| RSS feed | bourbonshow.libsyn.com/rss |
Benchmark score: 29 / 100
Public rule, same for everyone. How it works.
Recent episodes
| Episode | Date | Length |
|---|---|---|
| The Bourbon Show #244: Christine Riggleman, Silverback Distillery | 2026-09-01 | 1 h 35 min |
| The Bourbon Show Pint Size #481 – Our Final Pint Size Show | 2026-08-28 | 31 min |
| The Bourbon Show Pint Size #480 – Sherri Carter Returns to Whiskey | 2026-08-25 | 23 min |
| The Bourbon Show Pint Size #479 – Coors Takes Another Swing at the Bou | 2026-08-21 | 27 min |
| The Bourbon Show Pint Size #478 – Lost Lantern's Unique Blends | 2026-08-18 | 30 min |
| The Bourbon Show #243: Freddie Noe, James B. Beam Distilling Co. | 2026-08-15 | 1 h 51 min |
Last six episodes from the show's feed, latest 48 days ago, a new one about every 4 days.
The Bourbon Show discusses the latest in bourbon news, up-coming and recent releases, in-show bourbon reviews, upcoming events and interviews with people from around the bourbon and whiskey industry. Each month there are two shows featuring interviews from individuals from the world of bourbon (airing on the 1st and 15th) and four "Pint Size" shows featuring discussion of bourbon-themed topics.
About The Bourbon Show
The Bourbon Show is a bourbon and whiskey podcast hosted by Steve Akley and published by ABV Network. According to the show's Libsyn page and the feed, it covers bourbon news, recent and upcoming releases, in-show reviews, events and interviews with people across the industry. The show has 730 episodes, updated roughly every four days, with interview episodes running about 75 to 110 minutes and Pint Size episodes about 25 to 30 minutes.
Apple Podcasts lists the show with 205 ratings and an average of 4.7 stars. Listener figures are estimates, not published data. Based on ratings volume, Starbooked estimates 3,000 to 8,000 downloads per episode, and the audience skews toward adults aged 35 and older in the United States. The feed names Coors and Jim Beam as subjects of episode discussion, but no sponsor reads were found.
At an estimated $60 to $200 per host-read mid-roll, a sponsorship buys a placement in front of a dedicated spirits audience. Craft distilleries, bourbon tourism brands and barware companies are the best fit, provided their copy meets alcohol advertising rules.
Written from the show's public RSS feed, its Podcast Index listing and episode titles. Numbers updated 2026-10-19. The Bourbon Show can edit or remove this page at any time.
Questions about The Bourbon Show
How much does The Bourbon Show charge for a podcast sponsorship?
Starbooked estimates $60 to $200 per episode for a host-read mid-roll, based on an estimated 3,000 to 8,000 downloads per episode. Final pricing depends on the placement and the show's current terms.
What is The Bourbon Show about?
The Bourbon Show covers bourbon news, new releases, reviews, events and interviews with people across the bourbon and whiskey industry. It publishes near-daily, with interview and Pint Size formats.
How do I contact The Bourbon Show about sponsoring an episode?
The show's contact email unlocks on Starbooked for $0.80. Boosted shows can be booked through Starbooked as well.
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