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The Brutal Truth about Sales and Selling - We interview the world's best B2B Enterprise salespeople.

Podcast · sites.libsyn.com/478476 · EN
Hosted by Brian Burns

The Brutal Truth about Sales and Selling is hosted by Brian Burns, a sales practitioner with over 25 years of selling experience. The show interviews B2B enterprise salespeople and covers cold calling, solution selling and sales leadership. It has 300 episodes, releases roughly every five days, and runs about 35 to 50 minutes. Estimated downloads per episode are 5,000 to 25,000, implying a rate of about $90 to $625 per episode.

Why brands sponsor The Brutal Truth about Sales and Selling - We interview the world's best B2B Enterprise salespeople.

Reach B2B sales professionals listening to practical enterprise selling advice

  • Weekly episodes interview working B2B enterprise salespeople about their methods
  • Apple Podcasts shows 1,101 ratings averaging 4.8 stars
  • Listeners are sales reps and leaders, a buyer segment for sales software and training
Best forsales softwareCRM and sales enablement toolsB2B training courses
Watch forAudience size is estimated from ratings, not published download data.

Brand fit report

Content

Topics, IAB taxonomy
Careers60%
Business40%
Formats
interview, solo monologue, narrative
Tone
direct, candid
Language
English
Production
Clean, edited audio
Typical length
35 to 50 minutes

Audience

Commercial intent55/100
Comments asking for links, prices or where to buy
Sentiment75/100
Estimated from titles, descriptions and engagement
Est. downloads per episode5k–25k
Estimated, confidence 50%: 1,101 Apple ratings suggest the 200 to 1,000 band, shifted up one band for the show age, with a weekly-plus cadence, mid-length episodes, and a Podcast Index popularity of 9.
Audience asks aboutHow to close B2B deals fasterWhich prospecting and cold calling methods workHow top sales reps differentiate themselves
Age
10%18-24
35%25-34
30%35-44
25%45+
Gender
35%women
65%men
Countries
🇺🇸 United States70%
LanguagesEnglish 100%

Commercial

0%of the last 20 episodes had a sponsor
None seenno sponsor mentions in the last 20 episodes
Brands seen
None yet
Categories promoted
None yet
Affiliate links
No

No sponsor mentions found in the feed; the description promotes the host's own sales consulting work and the Maverick Selling Method rather than third-party sponsors.

Suitability GARM Brand Safety Floor + Suitability

Profanitylow
Adultlow
Drugslow
Violencelow
Politicslow

Family friendly
Business and sales titles with no explicit flag or concerning content.

We classify content, never people. No age, gender, ethnicity, religion or political views are inferred about the creator. Audience figures are estimates unless marked verified. Creators can correct anything on their profile.

Where to listen

Benchmark score: 100 / 100

Public rule, same for everyone. How it works.

Consistency Latest episode within the usual cadence50 / 50
Activity Episodes in the last 90 days, weekly is full marks30 / 30
Reach Estimated downloads per episode, 20k is full marks15 / 20

Recent episodes

Last six episodes from the show's feed, latest 5 days ago, a new one about every 5 days.

No BS Allowed - Are you sick of empty suits telling you to work harder? - Learn about The Maverick Selling Method, which models the world's best salespeople and what they do differently. If you are in sales and are passionate about selling, you will like this podcast. The focus is on b2b sales and selling. If you are selling or in sales, this podcast is for you. I cover cold calling, spin…
The Brutal Truth about Sales and Selling - We interview the world's best B2B Enterprise salespeople.'s own show description from the podcast feed

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About The Brutal Truth about Sales and Selling - We interview the world's best B2B Enterprise salespeople.

The Brutal Truth about Sales and Selling is a podcast hosted by Brian Burns, who describes himself on the show's website and feed as a sales practitioner with more than 25 years of selling experience. Each episode interviews B2B enterprise salespeople about cold calling, solution selling, sales leadership and buying-pattern mapping. The show has 300 episodes in its feed, releases roughly every five days, and typical episodes run 35 to 50 minutes.

Apple Podcasts lists 1,101 ratings with an average of 4.8 stars and a weekly update schedule. Downloads are not published; based on ratings and the feed's signals, the estimated audience is 5,000 to 25,000 downloads per episode, mostly sales professionals in the United States. No sponsors appear in the feed, so the show is a fit for sales software and training brands. Host-read mid-roll ads are estimated at $90 to $625 per episode.

The show suits B2B sales technology, CRM, sales enablement and training companies that want to reach people who buy and use sales tools.

Written from the show's public RSS feed, its Podcast Index listing and episode titles. Numbers updated 2026-10-19. The Brutal Truth about Sales and Selling - We interview the world's best B2B Enterprise salespeople. can edit or remove this page at any time.

Questions about The Brutal Truth about Sales and Selling - We interview the world's best B2B Enterprise salespeople.

How much does The Brutal Truth about Sales and Selling charge for a podcast sponsorship?

Based on an estimated 5,000 to 25,000 downloads per episode, a host-read mid-roll ad is estimated at about $90 to $625 per episode. Rates are estimates from public signals, not a published price card.

What is The Brutal Truth about Sales and Selling about?

The show interviews B2B enterprise salespeople about selling methods, including cold calling, solution selling and sales leadership. It has 300 episodes and releases roughly every five days.

How do I contact The Brutal Truth about Sales and Selling about sponsoring an episode?

The show's contact email unlocks on Starbooked for $0.80. Boosted shows can be booked through Starbooked.

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