Starbooked

소닥파파 (@소닥파파) is a Korean pediatrics-focused channel run by a children's doctor who posts science-based parenting videos in Korean. The channel has about 16,100 subscribers and a median of roughly 2,200 views per video, with about 35 uploads in the last 90 days, mostly short clips. Sponsored integration rates are estimated at $150 to $250 per video.

Why brands book 소닥파파

Trusted pediatric voice reaching Korean parents with high-intent health questions

  • Median of about 2,233 views per video, with a top upload reaching 47,085 views
  • 35 uploads in 90 days keeps the channel consistently active
  • Recent videos on infant formula and child growth draw strong search-driven interest
Best forinfant and toddler product brandschild health and nutrition campaigns
Watch forMedical claims are sensitive; sponsors should accept clinical review and avoid efficacy promises.

Brand fit report

Content

Topics, IAB taxonomy
Health70%
Family and Parenting30%
Formats
short vertical explainers, long-form expert lectures, myth-busting clips
Tone
informative, reassuring
Language
Korean
On camera
No, voiceover and b-roll
Production
Phone, natural light
Typical length
under 60 seconds for Shorts, 10 to 20 minutes for long-form

Audience

Commercial intent35/100
Comments asking for links, prices or where to buy
Sentiment70/100
Positive share of 50 comments
Engagement0.1%
Likes and comments per view on recent videos
Audience asks aboutwhether a supplement actually helps a child grow tallerwhen to switch from formula stage 1 to stage 2how to tell a feeding or skin issue from a true allergy
Age
5%18-24
50%25-34
35%35-44
10%45+
Gender
80%women
20%men
Countries
🇰🇷 South Korea95%
LanguagesKorean 100%

Commercial

0%of the last 50 videos were sponsored
None seenno sponsored videos in the last 50
Brands seen
None yet
Categories promoted
None yet
Affiliate links
No

No sponsorship disclosures found in the last 50 videos

Suitability GARM Brand Safety Floor + Suitability

Profanitylow
Adultlow
Drugslow
Violencelow
Politicslow

Family friendly
Child health and parenting content with no flagged themes; the channel discusses medical conditions such as white nasal patches and growth concerns in a clinical tone.

We classify content, never people. No age, gender, ethnicity, religion or political views are inferred about the creator. Audience figures are estimates unless marked verified. Creators can correct anything on their profile.

Platforms

PlatformFollowersMedian viewsUploads, 90d
YouTube16k2.2k35

Benchmark score: 51 / 100

Public rule, same for everyone. How it works.

Engagement Median views relative to followers17 / 50
Activity Uploads in the last 90 days30 / 30
Reach Followers on the main platform3 / 20

Recent videos

Last three uploads, latest 5 days ago.

소아과 아빠의 과학 육아 소닥파파입니다 👨‍⚕️🧡 📩 asdl40251@naver.com
소닥파파's own profile description on YouTube

Are you 소닥파파? Claim or remove this profile.

About 소닥파파

소닥파파 is a Korean YouTube channel run by a pediatrician, according to the channel description, that publishes science-based parenting content. Most uploads are short vertical videos under a minute, with longer expert lectures on topics such as attachment, sleep training, infant anemia, growth supplements and formula. Recent titles focus on child growth and early puberty, and the channel regularly tackles common parental myths.

The audience is estimated to be mostly Korean parents in their twenties to forties, skewing toward mothers, based on title and topic patterns rather than platform analytics. Viewers appear to arrive through specific health questions and search for reliable answers.

Brands in infant nutrition, child health and family wellness can use this channel for focused exposure. Estimated sponsored rates are $150 to $250 per video, which works out to roughly $4 to $8 CPM on Shorts, compared with $10 to $30 CPM typical for paid ads.

Written from 소닥파파's public YouTube profile, platform data and web mentions. Numbers updated 2026-10-19. 소닥파파 can edit or remove this page at any time.

Questions about 소닥파파

How much does 소닥파파 charge for a sponsored video?

Estimated sponsored integration rates for 소닥파파 are $150 to $250 per video, based on a median of about 2,200 views and a Shorts-heavy upload mix. Rates are estimates and are not published by the creator, so confirm terms directly before booking.

What does 소닥파파 post about on YouTube?

소닥파파 posts Korean-language parenting and pediatric health videos, including explainers on child growth, infant formula, sleep, anemia and skin conditions. Most videos are short, with some longer expert lectures.

How do I contact 소닥파파 for a brand deal?

Contact details unlock on Starbooked for $0.80. Boosted creators can be booked through Starbooked directly.

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