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Capitalisn't

Podcast · capitalisnt.com · EN
Hosted by Luigi Zingales, Bethany McLean

Capitalisn't, hosted by economist Luigi Zingales and business journalist Bethany McLean, investigates how capitalism works or fails today and what could fix it. The show has 254 episodes, released about every 14 days, with a median length of roughly 49 minutes. Estimated downloads are 5,000 to 25,000 per episode, implying a rate of $90 to $625 per episode.

Why brands sponsor Capitalisn't

Long-running economics show reaching an engaged, policy-minded business audience

  • 254 episodes since 2017 with a weekly update cadence and a 4.5 average Apple Podcasts rating from 555 ratings.
  • Interviews with named economists, journalists and policy figures, each about 49 minutes on median.
  • Listeners follow business and policy debates, a niche with strong professional relevance.
Best forfinancial services and wealth managementbusiness education and software for professionals
Watch forContent is critical of corporate power, so ads should fit a serious, non-promotional read.

Brand fit report

Content

Topics, IAB taxonomy
Business45%
Politics30%
Economics25%
Formats
interview, co-hosted discussion, long-form conversation
Tone
analytical, serious
Language
English
Production
Studio production
Typical length
40 to 60 minutes

Audience

Commercial intent10/100
Comments asking for links, prices or where to buy
Sentiment70/100
Estimated from titles, descriptions and engagement
Est. downloads per episode5k–25k
Estimated, confidence 70%: 555 Apple Podcasts ratings (band of 200 to 1,000 ratings maps to 5,000 to 25,000 downloads), 254 episodes, university network publisher, weekly-updated feed, and a Podcast Index popularity of 9.
Audience asks aboutWhy capitalism fails and how to fix itHow corporate power shapes law and policyHow AI and automation will affect jobs and wages
Age
10%18-24
25%25-34
25%35-44
40%45+
Gender
35%women
65%men
Countries
🇺🇸 United States75%
🇬🇧 United Kingdom5%
🇨🇦 Canada5%
LanguagesEnglish 100%

Commercial

0%of the last 20 episodes had a sponsor
None seenno sponsor mentions in the last 20 episodes
Brands seen
University of Chicago Podcast Network
Categories promoted
None yet
Affiliate links
No

No sponsor mentions found in the feed; the show is published by the University of Chicago Podcast Network with no funding links.

Suitability GARM Brand Safety Floor + Suitability

Profanitylow
Adultlow
Drugslow
Violencelow
Politicsmedium

Family friendly
Episode titles cover antitrust, Supreme Court rulings and trade policy with no explicit flag; political framing is present but non-partisan in tone.

We classify content, never people. No age, gender, ethnicity, religion or political views are inferred about the creator. Audience figures are estimates unless marked verified. Creators can correct anything on their profile.

Where to listen

Benchmark score: 80 / 100

Public rule, same for everyone. How it works.

Consistency Latest episode within the usual cadence50 / 50
Activity Episodes in the last 90 days, weekly is full marks18 / 30
Reach Estimated downloads per episode, 20k is full marks15 / 20

Recent episodes

Last six episodes from the show's feed, latest 11 days ago, a new one about every 14 days.

We investigate how capitalism is—or more often isn’t—working in our world today. Hosted by economist Luigi Zingales and business journalist Bethany McLean, our podcast explains why capitalism can go wrong and what we can do to fix it. Send us your questions or comments by emailing capitalisntpod@gmail.com Cover photo attributions: https://www.chicagobooth.edu/research/stigler/about/capitalisnt.
Capitalisn't's own show description from the podcast feed

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About Capitalisn't

Capitalisn't is an economics and business podcast hosted by economist Luigi Zingales and business journalist Bethany McLean, according to the show feed and its website. Each episode investigates how capitalism works or fails today and what could be done about it, usually through an interview with a guest such as a scholar, journalist or policymaker. The feed lists 254 episodes, with a release cadence of about every 14 days and a median episode length of around 49 minutes.

The show is published by the University of Chicago Podcast Network and carries a 4.5 average rating from 555 ratings on Apple Podcasts. Based on that rating count and the show's age and publisher, listenings are estimated at 5,000 to 25,000 downloads per episode, skewing toward professionals in the United States. These audience figures are estimates, not published data.

No sponsors were seen in the feed. An estimated host-read mid-roll would be priced at roughly $90 to $625 per episode, which suits financial, business software or education brands that want a serious professional audience.

Written from the show's public RSS feed, its Podcast Index listing and episode titles. Numbers updated 2026-10-19. Capitalisn't can edit or remove this page at any time.

Questions about Capitalisn't

How much does Capitalisn't charge for a podcast sponsorship?

Based on an estimated 5,000 to 25,000 downloads per episode, a host-read mid-roll is estimated at roughly $90 to $625 per episode. Final pricing depends on the show's current terms.

What is Capitalisn't about?

Capitalisn't is an economics and business podcast hosted by Luigi Zingales and Bethany McLean. It examines how capitalism works or fails today and how it could be improved, mostly through interviews with guests.

How do I contact Capitalisn't about sponsoring an episode?

The show's contact email unlocks on Starbooked for $0.80. Boosted shows can be booked through Starbooked directly.

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